I am writing about Medtrade today, almost a half year away, after I had conversations with two industry friends. Is it really a long way off? No, it will be here before you realize!
One call was from a very busy independent DME/HME provider in the mid-west. He uses a trip to Medtrade Atlanta as a prize for meeting specific goals. He has five “sales” people on staff, three inside and two on the road.
Working with each they set goals which are very fair, attainable and as he told me, very necessary. When they meet or exceed them they will be his guests at Medtrade! With the market so unstable and concerns by the public about healthcare, he recognized now it is imperative to build good customer relations. His experience has shown him that building goodwill also means building new sales.
The other was from a dealer about 90 miles away from the first caller. They did not know one another, but each was very upbeat about Medtrade. Dealer #2 runs a much smaller operation with only two salespeople. He brings a different one each year to Medtrade.
It is equally important for every DME/HME dealer to not only attend Medtrade but to bring their key personnel. The amount of information, ideas to build new sales and find new products, work with peers and seminars are waiting for you and your team.
Start planning today! October 16 the show opens and I want to greet you as the doors rise up.
If you're planning to visit for the first time, or are a seasoned veteran and just want to share with me your thoughts, feel free to give me a call! I love to hear from old and new friends! 1-877-553-5127 or firstname.lastname@example.org.