Wednesday, January 22, 2014

The Affordable Care Act (ACA)

It appears there is a great deal of concern about how this legislation will affect DME/HME companies. I have heard many different negatives and positives; there is so much confusion! I believe it is time for all of us to stop worrying and wait to see the response of the American people, not that of the politicians!

What I see is a big ball being tossed back and forth between Democrats, Republicans, Tea Party, newspapers and commentators. I have spoken with many of my peers (all DME dealers) on the phone, at Medtrade, and via e-mail. This will be a major important topic at Medtrade Spring in Las Vegas. You must be there to see how you can make the best approach to “ObamaCare”.
The Affordable Care Act, also known as ObamaCare, is just beginning, and DME/HME providers are all wondering how it will affect their companies. I personally feel it will prove to be a boon. It will bring many more people into your location, as you will be the source for equipment, oxygen and supplies!
Since it was passed by Congress, not forced on us as some newspapers and politicians say, ACA is now the law. I suggest you all sit back and not get drawn into any politics! You have to dedicate as much time as possible to keep your companies profitable and maintain your share of the market.
Since every citizen at some point will be involved, I repeat that I see the ACA having a very positive effect on our industry. This legislation has the power to drive more customers into DME/HME dealers throughout the country.
It is now the problem of the government to assure that all the eligible people obtain health care insurance.  Then, your job is to make sure that your company is recognized in your community as the place to shop. Stay out of the battle because too many people may not agree with you. Sometimes silence on something this big can be the smartest approach.
This is when membership in AAHomecare and your state DME association becomes so valuable. They will protect your interests, and I recommend you give them as much support as possible. They are where the answers to all problems with ACA will come from.

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